| Thursday,
6PM
From: Leva Duell and Peter Libby
Re: eBook Covers Free graphics
Dear
Internet Entrepreneur:
You
have just completed your ebook or other digital product, and
it is almost ready to put it up on the Internet. Almost
ready... yeah, right.
There
are many digital products available on the Internet, and
making your product
stand out from the crowd is sure going to be a challenge
. First impressions count. In fact,
the first impression is so crucial,
it can very well be the deciding factor for a potential customer
to choose
YOUR product over your competitors'.
There
are prospective customers all over the Internet just waiting
to purchase what you have to offer. But you must ensure that
your product stands out above your competitors’. And
you may only have one opportunity to favorably impress your
web visitors enough that they will want to buy your
product. Essentially, you only have the use of text and graphics
to make that first impression. That means you must have a
compelling sales message, accompanied by high-quality images
that support that message to ensure sales.
Attract
Attention to Your eBook Instantly
It
only takes 5 seconds for a prospect to decide to stay or leave.
And within that short time frame, you want your prospects
to notice
your digital product at a glance . You have
to get your prospect interested enough to stay at your site
and start reading your message. In addition to a great headline,
the most effective way to accomplish this is through an appealing,
targeted, quality image.
If
all else is equal, the site with the better graphics (i.e.
quality, 3-D book covers) will almost invariably enjoy greater
sales. The flip-side to this is equally true. If
your graphics are poorly done, or you don’t use any
graphics, than your sales will most definitely suffer. A quality
image tells your prospective customers that your product is
high quality. This lends greater credibility to your product,
your web site and even you, and your potential customers feel
more confident about purchasing from you.
Do
You Buy Ugly Books?
Probably
not. Book covers sell books. Ask any bookstore manager. Ask
any successful Web site that sells books.
Sure,
the headline and sales copy will go a long way to inform of
the book's contents. But, unconsciously you are going to be
attracted to the illustrated cover. Your impression will be
that this book has greater value. Simply put, you decide that
"what you see is what you get" and that
is usually enough to sway you to buy that particular book.
The
3-D eBook Cover Makes Your eBook
Look All the More Real
Prospective
buyers can't touch or feel digital files (e.g., ebook, software).
They certainly can't open them and take a peak into them!
In brick and mortar stores, we can use all of our senses to
help us evaluate a product we are interested in buying. However,
on the Internet we are basically limited to just the sense
of sight. This means we only have text and graphics to convince
a potential customer to buy our product.
That's
why you must present your visitors with a professional, high-quality,
3-dimensional-looking ebook cover.
An ebook
cover is a 3-dimensional representation of a book cover. Even
though your ebook is not a physical item, this 3-D cover image
conveys that your ebook is indeed a real thing. This in turn
gives the potential customer a greater sense of confidence
that they would be purchasing something real and valuable.
Experience has shown
that using high-quality, 3-D ebook cover images has resulted
in a tremendous increase in sales; a 200% and even 300% increase
is not uncommon.
Here
are more reasons why ebook covers are important:
- A high-quality,
3-D cover image can give you a winning edge over your competition.
- They
make you, and your web site, look more professional.
- They
give impact to your web site and dramatically change the
look of your site. A professional-looking ebook cover will
give you and your ebook instant credibility. In turn, because
your visitors trust you more, you will see an increase in
your sales.
- They
give your site a unique look.
- They
provide branding.
Here are
some samples of cover images:
Ebook Cover |
Box Cover |

CD Cover |

DVD Cover |

Box Bundle |

Ezine Cover
|
Report Cover |
Combination
Package |

Membership Card |
Every
successful marketer learned back in Marketing 101 that the
packaging will most often determine how well an item will
sell. Successful Internet marketers of ebooks and software
understand the importance of the cover design (book or box).
They use quality, 3-D images to represent their products and
increase the perceived value.
Quality
Inspires Confidence and Sales
You
may have produced the world's most important book on your
subject, but who is going to know if nobody reads
it?
A
quality 3-D book or box image tells potential customers that
you take your business and your products seriously. They will
very much sense this and will unconsciously feel more confidence
in you and what you are selling. Quality ebook covers inspire
confidence in your potential buyers, and this promotes more
sales. But to inspire trust, you need to use quality cover
images, not something that looks thrown together.
When
looking through books at a bookstore, what makes you pick
up a book? Most likely it's the book cover. Likewise, a visually
appealing ebook cover will attract attention to your ebook.
It makes your ebook "real" for your buyers.
There
are tons of ebooks on the web, so customers need motivation
to buy YOUR ebook. An attractive
ebook cover will grab the customer's attention and make them
want to read your ebook.
Let's
say you visit two different Web sites, both selling an ebook
about starting a home-based business. On one site, the book
cover is a flat rectangle representing the basic shape of
the front of a book. Furthermore, while it has some color
and illustrations, these images have nothing to do with the
subject of the book, plus the photo is a little blurry. The
second site shows a three-dimensional ebook image. It "looks"
like a real book. The picture conveys a mom working on a computer
with a child on her lap, representing a home-based computer
business. Added to that, the photo and the colors on the cover
image all work well together.
Now, which
ebook are you likely to be drawn to? Which one gives you a
sense that it has greater value? Clearly, the one represented
by the well-designed, 3D cover with a relevant image will
influence you in a more positive way, and will more likely
induce you to purchase that book.
A
Quality eBook Image is Vital to Your eBook Sales!
If you
are selling a book on the Internet (heck, even if you are
giving it away), your marketing success is going to depend
on how potential buyers perceive its value.
Show a
flat cover with no illustrations or inappropriate images,
and no one will want it. Display a 3-D cover with well-thought-out
images, colors and title text, and you will instantly boost
your ebook sales!
You certainly
DON'T want to lose a lot of potential sales simply because
you're using a lousy-looking cover or worse ... not using
an ebook cover at all. And no matter how good your sales letter
is, you still need an ebook cover.
Professional
Looking One-of-a-Kind eBook Covers
Your ebook
cover graphic must look professional, have smooth edges, and
use the right colors and images. A 3-dimensional ebook image
has a more realistic look than a flat cover image. Unless
you are experienced in graphic design, and can create a high-quality,
3-D book cover image, doing it yourself is likely to be an
exercise in frustration.
A
good ebook cover can increase sales instantly.
eBook covers can help you make the sale ... or lose it!
So,
what are your options to get quality ebook covers?
- You
can create your own ebook cover, but if you don’t
have the right experience, you could be spending a lot of
your time and still have less than favorable results.
- Or,
you can invest in software that creates the cover
for you. However, even the best quality software is going
to rely on your graphic design ability to make the right
choices of images and colors.
Or, you can hire a graphic designer to get the job done for
you... A designer can bring all the right elements
together to produce the kind of high-quality cover your ebook
deserves.
Hiring a designer gives you many benefits: You will be assured
of getting a quality ebook cover to help maximize your sales
potential, and it will free you up to concentrate on writing
and promoting your ebook(s) and other products.
Here's
what a specialized custom ebook designer can do for you:
- Custom
designs unique images to make you stand out from your competition.
- Carefully
selects your images to best represent your ebook and support
your sales message.
- Makes
your headline and sub-headlines stand out.
- Makes
your book title readable. An ebook image is small and it
can be a challenge to make your book title readable on a
small surface.
- Uses
fonts that are readable in a small size.
- Uses
special type effects such as drop shadow and outline.
- Selects
colors that work with your Web site colors.
Let
me ask you:
Do you
have graphics design skills? If you don't, do you want to
stop wasting your time trying to create compelling ebook covers
yourself that only get disappointing results?
If you
want to sell lots of ebook and are frustrated with not getting
all the ebook sales you want, you should seriously consider
hiring a professional. You could spend days, weeks, or even
months learning how to create your own ebook cover. And after
spending all that time and enduring all the frustration, you
still may not be very happy with the image you create.
If
you don’t have an ebook cover, or a bad quality cover,
then you have lost a significant opportunity to capture your
prospects' attention and make a sale!
Don't
underestimate the importance of ebook cover images. It's one
of the easiest ways to instantly increase your credibility
and ebook sales.
Graphic
Design That Supports Your Sales Message!
A
professional ebook designer can make your ebook stand out
with a unique, quality cover image!
Why
should you choose us? While many web designers
and graphic designers show off their latest special effects,
QualityEbookCovers focuses on creating professional-looking
images that maximize sales.
Though
we provide compelling designs, our main goal is to communicate
your sales message and help you increase your sales.
We
make it easy for you…..We do all the work!
Avoid wasting your time, and eliminate a lot of frustration!

To Your
Online Success!
Leva Duell
and Peter Libby
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