Beka
Ruse
The concept of the follow
up autoresponder revolutionized Internet Marketing. Now, "Auto
Message Setup" promises to bring the field an even greater
degree of efficiency.
This recent
innovation lets experienced marketers painlessly transfer marketing
know-how to their entire downlines. A marketer can now provide
each of his downline representatives with a follow up autoresponse
system that is already packaged with the marketer's pre-written
messages.
The result?
Just a few minutes of work on the part of an experienced marketer,
and each of his reps is set up with the same tried and true marketing
messages.
Case Study: Marketer Matt and the New Breed
For example,
take a look at the case of a fictional network marketer named
Matt M:
For years,
Matt has been successfully marketing All Natural Pharmaceuticals
using a follow up autoresponder. In fact, much of his success
can be attributed to the set of seven messages e-mailed to all
of his potential customers. Matt has carefully crafted those messages
over the years, and they're really great.
Recently,
Matt has been trying to pass what he's learned along to his downline
representatives. He explains his marketing principles over the
phone, and he knows that several of his reps pass his follow up
messages around amongst themselves.
However,
Matt finds that his pearls of wisdom rarely survive this 'telling
and retelling' intact. He knows his reps aren't getting anywhere
near what they could out of his knowledge. He wishes there were
a way to harness today's technology, and put it to use for the
greater good of his downline...
Enter Auto Message Setup
Using
an Auto Message Setup system, Matt's downline reps can order their
own follow up autoresponse accounts that are already packaged
with Matt's pre-written messages. They can reap the fruits of
Matt's experience with ease.
Each rep
will customize Matt's messages for himself by logging in to his
new follow up autoresponder account, and entering his own contact
information.
Here
is Matt's original autoresponse message:
Hi
LEAD NAME,
Thanks
for stopping by the All Natural Pharmaceuticals web site
today! We hope you come back soon!
Best
Regards, Matt M.
matt@all-natural-pharma.com 918 Awl St.
Natural, PA 22314
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Notice
that the message greeting uses a variable, (LEAD NAME). The variable
ensures that each of Matt's leads will receive a message personalized
with his or her own name. Notice, also, that Matt's name and address
are at the end of the message.
Case Study: Downline Dan and the New Breed
Dan
is one of Matt's downline representatives. He's ordered his own
follow up autoresponder through Matt. Since Matt is using Auto
Message Setup, Dan's account came pre-packaged with Matt's marketing
messages. Dan personalized those messages to himself by answering
a few questions in his Online Control Panel. Now Dan is sending
his own personalized version of Matt's messages to his customers!
All of the basic content is Matt's, but Dan's contact information
is on the letters. Here is the autoresponse that Dan sends to
his potential customers:
Hi,
LEAD NAME
Thanks
for stopping by the All Natural Pharmaceuticals web site
today! We hope you come back soon!
Best
Regards, Dan D.
dan@pharma-ceuticals.com 5 Farm Way
Sootuh, TN 88457
|
Notice
that the contact name and address at the end of the e-mail are
Dan's, but that the greeting at the beginning of the message still
includes the name of Dan's lead.
Mission Accomplished
With Matt's
experience in hand, Dan is now marketing more successfully than
ever before. And he isn't the only one - Matt's entire downline
is now using his marketing messages! Matt's commissions are growing
exponentially.
Matt
and Dan's situation is not unique. Any network marketer with an
established downline can take advantage of the opportunities available
in an auto message setup system. There's no better way to put
more auto in your autoresponder.
Beka
Ruse fights spam as the Business Development Manager at AWeber
Communications. Ad tracking, live stats, and a strict anti-spam
policy. Automated E-Mail
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